Paid Ad Analyst

• Plan and Manage Paid Advertising Campaigns – Lead campaigns across Google Ads, Meta (Facebook & Instagram), LinkedIn

• Audience Research & Targeting – Conduct market research, competitor analysis, and audience segmentation to optimize campaign reach and ROI.

• Campaign Optimization – Monitor KPIs such as CTR, CPC, CPA, and ROAS, and implement data-driven strategies to continuously improve campaign performance.

• Budget Management – Oversee campaign budgets, adjust bids, and reallocate resources to maximize efficiency.

• Ad Copy & Creative Collaboration – Collaborate with design and content teams to create compelling ad copy and creatives, execute A/B tests, and refine campaigns.

• Reporting & Insights – Build and present performance reports with actionable recommendations for stakeholders.

• Tracking & Analytics Implementation – Implement and monitor conversion tracking, UTM tagging, pixels, and analytics setup.

• Stay Updated on Trends – Keep abreast of digital marketing trends, platform updates, and emerging ad technologies to maintain a competitive edge.

What We’re Looking For

• Bachelor’s degree in related field.
• 2+ years of experience managing paid advertising campaigns for professional clients
• Strong analytical and problem-solving skills with experience interpreting campaign metrics
• Proven expertise in audience segmentation, targeting, and campaign optimization
• Ability to manage multiple campaigns, budgets, and cross-functional collaboration
• Basic copywriting and A/B testing experience
• Excellent written and verbal communication skills
• Eagerness to take ownership and deliver measurable results

What You’ll Gain

• Lead and optimize international paid advertising campaigns
• Exposure to advanced digital marketing strategies, performance analytics, and optimization techniques
• Hands-on experience with ad platforms, automation tools, and ROI-driven campaigns
• Collaborate with cross-functional teams and international clients, building strategic insights and influence
• Professional growth opportunities with mentorship from industry experts
• Build a strong portfolio of high-impact campaigns and position yourself for senior roles in digital strategy, analytics, or campaign management

Perks & Benefits:

·       Flexible and negotiable remuneration for high-performing candidates based on expertise and proven skills

·       Friendly & Professional Work Environment

·       Mentorship from Experienced Professionals

·       Opportunity to lead and own international campaigns

·       Exposure to advanced ad platforms, analytics, and optimization tools

·       Direct collaboration with cross-functional and international teams

·       Recognition for high-impact results and measurable business outcomes

·        Tea & Coffee + Dinner Provided

Apply Now: Submit your CV to career@omegabpo.com or apply directly through our website.